Clik here to view.
Outsourcing community management simply won’t do
The latest trend-watching post by acknowledged social media expert Jeremiah Owyang of Altimeter on community management raises some interesting points and suggests a trend toward further outsourcing of...
View ArticleClik here to view.
How community management is evolving
How is the practice of community management evolving? Hopefully better than the depiction above. It’s a topic Sociagility’s Head of Talent, Steve Ward, will pick up at the next Community Manager’s...
View ArticleSocial media and professional services: a match made in heaven?
Whilst delivering a series of training sessions for a leading law firm last week, something that I’ve known implicitly to be true for some time became even more clearly apparent: in professional...
View ArticlePrivacy, the public interest, hacking & hypocrisy
It might seem an unlikely fiction that both NewsCorp controlled BSyB and the UK’s coalition government would, in the same week, cite ‘public interest’ to justify online hacking but it’s just the latest...
View ArticleClik here to view.
Celebrity endorsement on Twitter: Just do it?
Update: We asked the ASA for clarity over whether the text “the ads must no longer appear” in their ruling means that Rooney and Wilshere must delete their tweets. They said “Yes. It means they must...
View ArticleGirls: coding or science – which would you choose?
Clearly embarrassed by its video, or more likely the negative comments, the European Commission’s offering has now been made ‘private’ and can no longer be viewed. Luckily someone has reposted it, and...
View ArticleClik here to view.
Smart by name, but was it really Smart?
If there’s one thing better than seeing someone take a clever swipe at a brand, it’s seeing a brand that takes the punch on the chin and returns it with interest. This is exactly what Smart USA did...
View ArticleIs social media the Higgs Boson of brand communications?
Just when I’d begun to work out what all the LIBOR fuss was about along comes the ‘discovery’ of the Higgs-Boson. It’s much worse. Apparently it’s all about the God particle (Goddess particle anyone,...
View ArticleClik here to view.
Which of the big PR agencies are most social?
PR agencies sell their clients advice on how to ‘manage’ social media. But how good are they at doing it for themselves? Our view is that big agency networks offering social media advice must walk the...
View ArticleClik here to view.
Outsourcing community management simply won’t do
The latest trend-watching post by acknowledged social media expert Jeremiah Owyang of Altimeter on community management raises some interesting points and suggests a trend toward further outsourcing of...
View ArticleClik here to view.
How community management is evolving
How is the practice of community management evolving? Hopefully better than the depiction above. It’s a topic Sociagility’s Head of Talent, Steve Ward, will pick up at the next Community Manager’s...
View ArticleSocial media and professional services: a match made in heaven?
Whilst delivering a series of training sessions for a leading law firm last week, something that I’ve known implicitly to be true for some time became even more clearly apparent: in professional...
View ArticlePrivacy, the public interest, hacking & hypocrisy
It might seem an unlikely fiction that both NewsCorp controlled BSyB and the UK’s coalition government would, in the same week, cite ‘public interest’ to justify online hacking but it’s just the latest...
View ArticleClik here to view.
Celebrity endorsement on Twitter: Just do it?
[box type=”info”]Update: We asked the ASA for clarity over whether the text “the ads must no longer appear” in their ruling means that Rooney and Wilshere must delete their tweets. They said “Yes. It...
View ArticleGirls: coding or science – which would you choose?
[box type=”info”]Clearly embarrassed by its video, or more likely the negative comments, the European Commission’s offering has now been made ‘private’ and can no longer be viewed. Luckily someone has...
View ArticleClik here to view.
Smart by name, but was it really Smart?
If there’s one thing better than seeing someone take a clever swipe at a brand, it’s seeing a brand that takes the punch on the chin and returns it with interest. This is exactly what Smart USA did...
View ArticleIs social media the Higgs Boson of brand communications?
Just when I’d begun to work out what all the LIBOR fuss was about along comes the ‘discovery’ of the Higgs-Boson. It’s much worse. Apparently it’s all about the God particle (Goddess particle anyone,...
View ArticleClik here to view.
Which of the big PR agencies are most social?
PR agencies sell their clients advice on how to ‘manage’ social media. But how good are they at doing it for themselves? Our view is that big agency networks offering social media advice must walk the...
View Article
